Who We Are
Malik, Inc. is a customer experience consulting firm committed to building genuine relationships and crafting solutions that make life easier for your team and your customers. We believe every interaction—from the first click to lasting loyalty—should be meaningful, efficient, and designed with people in mind.
Key Products and Services
Sage 100 REST API

Modernize workflows with Sage 100 with a reliable, secure API that unlocks integration capabilities with web-based solutions.
Creatio (CRM)

Empower your customer-facing teams, streamline operations, personalize outreach, and reduce repetitive busywork.
Formstack

Streamline data across platforms, build robust forms, generate documents, and expedite e-signatures — no code required.
Creatio for Sage 100

Seamlessly sync your CRM and Sage 100 data for near real-time insights and elevated customer experiences.
Not sure how to approach a problem? Need guidance on the entire customer journey — from initial contact to loyal advocacy? We’ve got you covered.
What Drives Us
Malik, Inc. is a customer experience consulting firm committed to building genuine relationships and crafting solutions that make life easier for your team and your customers. We believe every interaction—from the first click to lasting loyalty—should be meaningful, efficient, and designed with people in mind.
Empathy
Curiosity
Integrity
Creativity
Partnership
Impact
What People Say About Us
"Basil is a highly trusted, CRM and no-code / low-code expert. My collaboration with Basil began a couple years ago (2023) and he quickly saw opportunities for developing integrations and products together, and setting the bar for how Formstack is implemented to help customers. Basil blends thought leadership with a tremendous ability to make things happen, making him an ideal partner or services provider. If you are looking for someone to help you drive a significantly improved customer experience and/or to create process efficiencies and time savings for your business, I highly recommend Basil."

Zak Pines, VP Partnerships
Formstack"I had the pleasure of collaborating with Basil during my time leading channels at Creatio. He consistently impressed me with his professionalism, thoughtful communication, and unusual combination of business and technical skills. Basil delivered exceptional experiences for our joint customers. His deep understanding of our platform and genuine commitment to customer success was evident in every interaction. His technical expertise and strong business acumen made him a valuable asset to our entire ecosystem. He was a sought-after resource for customers, internal teams, and even other partners."

John Midtbo, VP of Global Channels and Alliances
airSlate"Basil is an excellent partner and advocate. We have worked closely on a large CRM project in which he has always put my interests first as his customer. I trust Basil to give me the best advice, represent me honestly, and to put my interests first when negotiating on my behalf. Basil understands the value of building a partnership, rather than just being a vendor."

Mike King, VP of IT
Anthony & Sylvan Pools"Basil is a thoughtful, thorough, and intentional leader, with strong skills in both technical and functional CRM advisement. Basil's understanding of business operations, resource alignment, empowerment, and execution, have made him an incredible contributor to the CRM practice. Displaying a rare combination of high EQ, subject matter expertise, vision, and leadership, Basil shows up consistently instilling confidence along with being extremely genuine and personable. A driven leader who focuses on doing the right thing every time, Basil builds teams around him to drive success while delighting clients. Basil is a student of business, but even more, a student to life."

Chad Gardner, CFO
Blytheco"I first met Basil early in his time as a Sage CRM advocate. His thoughtful yet persistent approach to “making CRM work for customers” stood him apart from many of our business partners. I saw that, in leading both his own & Blytheco’s CRM practice, he focused on measurable outcomes for all the stakeholders. He brought that same focus to our advisory council, thinking creatively yet pragmatically on helping make Sage CRM a better product for everyone. And, in our many conversations over the years, his candour and humour made our working engagements a pleasure."

David Beard, Sage CRM Principal
Sage Software"Basil was able to take our [CRM] software and customize it to the specific needs of our sales team. He has a talent for setting up CRM to streamline a sales process and eliminate redundancies in sales reporting. Basil has provided our team with better way to track communications with customers and follow up with them, which has improved the overall level of service we provide to our customers."
